A blog means an informational site displaying opinions or thoughts on a particular subject. It can be owned by a person or multiple writers. With more than half of the world having internet access, blogging has reached unprecedented heights. Each month more than 409 million users consult blogs on more than 20 billion web pages.
This global reach tempted marketing companies to use blogs as a marketing tool. And so far, it has proven to be a masterstroke. The B2B marketers running a blog have shown 67% more sales leads, and the likelihood of getting a return on investment is 13x times more than any traditional method.
Till now, we have explained the importance of plagiarism-free content for bloggers. This section contains the complete guide for bloggers to write unique content.
To write well, you should always read well. Bloggers should read primary source material and writers who are considered an authority on a subject.
These sources develop your insight into the matter of discussion. They would enable you to think about a subject, analyze it from every angle and develop a perspective.
In the famous words of Nobel Laureate, Dr. Albert Szent-Gyorgyi :
“Research is to see what everybody else has seen, and think what nobody has thought.”
To write quality content, you should always write in your own words. Every writer has a unique opinion on a subject that others can’t think of. This opinion comes from the way they interpret a piece of given information.
Every writer possesses a particular style. When a blogger copies others, he loses his individuality. And he can’t elaborate on the subject either.
Therefore, every blogger should look to write his opinions on a subject.
The structure always helps. A blogger should have key points so that he can elaborate on them. These key points can work as a foundation for your blog.
The sequencing of these points would formulate the blog layout. Depending upon the nature of the subject, you can lay out your arguments in the most effective manner.
Sometimes, To prove your point you have to quote figures from official sources or you have to quote actual words from experts in a field. These references give credibility to your blog. Google ranks such blogs higher than others.
However, word-for-word copying without referencing is plagiarism. Therefore, while quoting others, you must give credits to source documents. This should be done by adding links to original research or by using other referencing styles.
A blogger should always verify his writing before publishing it. You simply can’t take the chance. Therefore, bloggers should check the plagiarism percentage.
Modern-day plagiarism checkers can give you a plagiarism percentage along with highlighted areas containing copied content. This will tell you where you went wrong.
Now, once you know the plagiarism, you can rewrite these words. The manual rewriting takes a lot of time, and there is always a risk of human error.
The easiest way of rewriting is to go for the paraphrasing website. These tools use AI to rewrite and improve the quality of content. A quality rewriter can paraphrase your content in multiple modes as well.
The paraphraser rewrites as shown in the screenshot below:
You see the text has been replaced, the highlighted red shows the alternate words
Bloggers can write plagiarism-free content based on these points.
In blogging, you attempt to rank your website on Google’s SERP. The ranking on Google depends upon the factors on which the algorithm works. It considers more than 200 factors.
At the heart of these factors lies unique content. Google will rank your article if it is original, thoughtful, easy to read, and user-driven. The sophisticated algorithms of Google can determine whether your article can engage the reader or not.
The flipside of unique content is plagiarized content. Plagiarism means borrowing others’ ideas and pretending them to be your own. You would always be ranked lower than the original creators. It is a race that you can’t win. Moreover, If the plagiarism exceeds, your content can be blocked and Google can punish you with monetary loss, copyright strikes, and delisting of your website.
This leaves us with the simple fact that there isn’t survival without plagiarism-free content.
Bloggers need to frequently rewrite a topic to appear on Google’s SERP. Manual rewriting is tiring and takes several hours. This article is a complete guide for bloggers to write plagiarism-free content with accuracy and ease.